As we know that the ROI(return on investment) of Email marketing is 40 to 50$ per one dollar you put but to achieve that ROI you must know the essential thing that helps you to achieve that ROI(return on investment)For this purpose, you should know What is Email validation? In this article, I will brief you on everything about Email validation and why it is so essential for achieving good ROI.
What is Email validation?
The email verification process or simply call it Email validation is simply a process to filter the legit emails in your Email list
Let us suppose you made a good effort for collecting Emails and you want to send a campaign to that Emails but you come to know that most of the Emails are not valid som Emails has no correct format this come to the process called Email validation simply through this process we come to know that which email in our list is valid which is not valid.
Why Email Validation is important?
Email validation is so much important due to a number of reasons and everyone should know how to validate the Email b/c it is directly proportional to your campaign your click rate and your open rate.
Imagine sending Emails to an address that doesn’t can cause a loss because it doesn’t add value
Following are the reasons why Email validation is important
- Avoid Spams
- Increase in delivery rate
- Cost per Email decrease
- ROI increase
- Achievement of high click and open rate
- Increase in reputation
- Get targetted traffic
- Decrease of bounce rate
How Email validation work
Email validation work in many types there are easy ways to validate your Email address and also difficult ways to validate
But when you have tons of emails you can spell-check whether the format of the email is correct or not make sure to check your Emails accurately in order to avoid spam when sending a campaign you must check @ in email without this the email is not valid.
Example: [email protected] (Make sure to check the correct former)
Another way of validating Emails is the SMTP(single mail transfer protocol) protocol through this protocol you can check directly whether the mailbox is valid or not.
The Image shown in the up indicates the process of SMTP protocol in which there is a sender and other is the receiver and two servers are used these two servers SMTP servers the cloud in the center indicates the internet
Now let’s consider there are two users one uses Gmail other uses Yahoo as shown in the image one person from Gmail sends an email to receiving address the email first goes to the SMTP server of Gmail after authentication the email passes to the receiving SMTP server of yahoo and after authentication received to the end receiver.
This process is the called SMTP protocol to validate the email address
Validate Email without sending Email
In this section, I will show you How you validate the email without sending them emails easily and free
Bulk validator H-Supertools
H-supertools is an amazing free Email validation tool in which you can validate the bulk of Emails for free without paying even a single penny because it’s free.
Go to H-super tools then signup and hover to Email you will see the option Bulk Email validation and click
After that enter the Emails in the section in which you want to validate you can validate 200 Emails a day and click on validate Emails
you can see the Email Validation free of cost
Verifalia Validator you cannot validate email I bulk form but you can validate independently each email it preferred by small scale
I prefer you to use H-supertools it’s more user-friendly.
Simply Email validation is the process to verify the Email address whether it is a legit email or spam it is very imp in email marketing through this process you can increase your ROI(Return on investment) and decrease the spam and fake mail
there are many processes to validate the email you can do it through command prompt through SMTP protocols and using a paid application that cost for each email you validate you can also validate manually by checking the correct syntax [email protected]
In this, article I have written the free email validation tools that can be used easily for beginners free of cost and provide 90%of accurate results